Friday, September 29, 2006
T-Mobile Drops Catherine Zeta-Jones
T-Mobile has dropped Catherine Zeta Jones as their spokesperson. Although the relationship has been a lucrative one between the actress and company, they have decided it is time to move on to a fresher ad campaign with a more down to earth, regular-guy spokesperson.
"When Catherine Zeta Jones agreed to be our spokesperson four years ago, we could never have imagined the cache appeal she would have brought to T-Mobile," a company spokesperson said.
"Her style, credibility and integrity have been a tremendous benefit for our company and our brand. We could not have asked for a better partner in launching T-Mobile than Catherine Zeta Jones."
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment